> For the complete documentation index, see [llms.txt](https://support.parvenu.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://support.parvenu.io/features/sources/lookalike-audience.md).
# Lookalike Audience
Create a lookalike audience.
## Create a Lookalike Audience
1. Navigate to the [Lookalike Audience](https://app.parvenu.io/app/sources/lookalike-audience) source.
2. Select a Source
3. Select your List.
4. Click "Create Lookalike List"
Create a Lookalike List
## What you get
* Parvenu finds companies similar to the ones in your seed list and saves them as company rows in a new list. Each row gets the company's name, website, LinkedIn page, industry, size, headcount, location and description.
* The companies in your seed list are never added to the results.
* You choose how many similar companies to find. You can also find people at those companies in the same step, with or without emails. Parvenu then runs [Lead Enrichment](/features/sources/lead-enrichment.md) on the new list.
{% hint style="info" %}
Seeds from one clear niche give the closest matches. Results lean towards larger, well-known companies, so try a small number first and check it before creating a big list.
{% endhint %}
## Credits
0.2 credits per similar company found. The seed companies are free. Finding people at those companies is charged at the Lead Enrichment rate. See [Credits](/settings/billing/credits.md).
## Other ways to run it
Lookalike Audience is also a step in [Flows](/features/flows/sources.md), a tool in the Parvenu connector for Claude, and an API endpoint (`/lookalike` and `/lookalike_list` on [developer.parvenu.io](https://developer.parvenu.io/)).
## Lookalike Sources
You can create a lookalike audience from the following sources.
| Platform | Description | Data Source | Type |
| ---------- | ---------------------------------------------------------------------- | ----------- | ----------------- |
| Parvenu | Create a lookalike audience from an existing Parvenu list. | List | App |
| Hubspot | Create a lookalike audience from an existing Hubspot list. | List | CRM Integration |
| Salesforce | Create a lookalike audience from an existing Salesforce list. | List | CRM Integration |
| Close | Create a lookalike audience from an existing Close list. | List | CRM Integration |
| Reply | Create a lookalike audience from an existing Reply email campaign. | Campaign | Email Integration |
| Mailshake | Create a lookalike audience from an existing Mailshake email campaign. | Campaign | Email Integration |
| Instantly | Create a lookalike audience from an existing Instantly email campaign. | Campaign | Email Integration |
| Smartlead | Create a lookalike audience from an existing Smartlead email campaign. | Campaign | Email Integration |
| Lemlist | Create a lookalike audience from an existing Lemlist email campaign. | Campaign | Email Integration |
## Examples
| Input | Output | Type |
| --------- | ------------------------------------------- | ---------------- |
| Macy's |
